Social media analytics & listening · Brand24 S.A.

Brand24

Mid-market social and web listening tool priced by keyword and monthly mention volume.

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Brand24 is a social and web listening tool that monitors mentions of tracked keywords, brand names, products, or competitors, across social media, news, blogs, forums, and review sites, then applies sentiment analysis and influence scoring to the results. Plans scale by the number of tracked keywords and the monthly mention-volume ceiling rather than by user seats, positioning it as a mid-market alternative to enterprise listening platforms like Brandwatch or Talkwalker at a fraction of the price. It includes alerting for mention spikes, useful for catching a PR issue early, and exportable reports, but does not include post-scheduling or publishing tools of its own.

At a glance

Vendor Brand24 S.A.
Pricing model Subscription
Free tier No
Deployment Cloud
Open source No
Best for Mid-market brands wanting affordable mention monitoring without enterprise listening pricing.

Pricing

Monthly subscription tiers by tracked keywords and mention volume, cheaper on annual billing; a 14-day free trial is offered.

Plan Price Notes
Individual $199/month billed annually ($249/month monthly) 3 keywords, 2K mentions per month
Team $299/month billed annually ($349/month monthly) 7 keywords, 10K mentions per month
Pro $399/month billed annually ($499/month monthly) 12 keywords, 40K mentions per month
Business $599/month billed annually ($699/month monthly) 25 keywords, 100K mentions per month

Prices read from the vendor's own page on September 21, 2026. Vendors change prices; check the source before you budget.

Features

  • Keyword-based social and web mention monitoring
  • Sentiment analysis and influence scoring
  • Mention-spike alerting
  • Hashtag and campaign tracking
  • Exportable PDF/PPT reports
  • Competitor mention comparison
  • Slack and email alert integrations

Integrations

Profile last reviewed September 21, 2026

Alternatives

Brandwatch Enterprise consumer-intelligence and social-listening platform for large-scale brand and market research. Talkwalker Social listening and consumer-intelligence platform (Lumen) offering large-scale, non-sampled mention data. Mention Web and social mention-monitoring tool for tracking brand, competitor, and industry conversations.

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Terms to know

Engagement rate The share of sessions that meet a minimum bar for meaningful interaction, GA4's replacement for bounce rate. Sentiment analysis Using NLP to classify text as positive, negative, or neutral, so large volumes of comments or reviews can be scored automatically.

Related guides

How to choose a social media analytics tool Scheduling, listening and competitive benchmarking are three different jobs bundled under one category name — decide which one you actually need first.