Surveys & voice of customer · Typeform S.L.

Typeform

Conversational form and survey builder known for one-question-at-a-time design, used for feedback, research and lead-gen forms.

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Typeform builds conversational, one-question-at-a-time forms and surveys with branching logic, video/image-rich question types, and an AI form generator. It supports NPS-style, CSAT, rating, multiple-choice, ranking and open-text question types, plus results dashboards with basic response breakdowns; deeper statistical analysis is limited compared with research-focused tools. Distribution is via shareable link, embed, or partial-submission capture on a company's own traffic, not through a respondent panel. Typeform is offered only as hosted SaaS, with SOC 2 Type II certification and GDPR-aligned data handling. It is best known for higher completion rates on branded, design-forward forms rather than for high-volume statistical survey research.

At a glance

Vendor Typeform S.L.
Pricing model Subscription
Free tier Yes
Deployment Cloud
Open source No
Best for Marketing and product teams wanting high-completion, design-forward forms and surveys.

Pricing

Tiered monthly/annual plans (Basic, Plus, Business, Growth Flow) with a limited free plan; Enterprise is quote-based.

Plan Price Notes
Basic $39/mo ($28/mo billed yearly) AI forms connected to a workflow
Plus $79/mo ($56/mo billed yearly) More branding and design controls
Business $129/mo ($91/mo billed yearly) AI-powered performance analysis
Growth Flow $379/mo ($266/mo billed yearly) For teams automating marketing workflows; 14-day trial

Prices read from the vendor's own page on September 21, 2026. Vendors change prices; check the source before you budget.

Features

  • One-question-at-a-time conversational form format
  • NPS-style, CSAT, rating, ranking and open-text question types
  • Branching/skip logic and AI form generation
  • Video and image-rich question layouts
  • Built-in results dashboard with basic response breakdowns
  • SOC 2 Type II certified, GDPR-aligned handling
  • Embeddable and link-based distribution

Integrations

Profile last reviewed September 21, 2026

Head to head

Alternatives

SurveyMonkey Self-serve survey platform for NPS-style, CSAT and market-research surveys, from a free plan to team and enterprise tiers. Alchemer Survey and feedback platform (formerly SurveyGizmo) offering advanced logic and workflow automation for small teams through enterprise programs. Qualaroo On-site and in-app survey tool for targeted micro-surveys (Nudges) using NPS-style, CSAT and open-text questions.

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Terms to know

Net Promoter Score (NPS) A single-question survey score that gauges customer loyalty by asking how likely someone is to recommend a company. Conversion rate The proportion of sessions, users, or clicks that complete a defined goal, such as a purchase or signup. Customer satisfaction score (CSAT) A survey metric that asks customers to rate how satisfied they were with a specific interaction, product or purchase.

Related guides

How to choose a survey and voice-of-customer tool Survey and VoC tools split into self-serve builders and enterprise XM suites; pick by distribution channel, text-analysis depth and who owns the program.