Web analytics · Simple Analytics B.V.

Simple Analytics

SaaS-only, EU-hosted analytics that measures pageviews without cookies or personal data, positioned to run alongside GA4 to recover consent-lost traffic.

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Simple Analytics is a cloud-hosted analytics service run by an Amsterdam-based company; unlike some privacy-analytics vendors, it is SaaS-only today with no self-hosted or open-source core product (only small auxiliary scripts are open source on its GitHub). All data is stored and processed in the EU, and the product tracks pageviews, events, referrers and campaign parameters without cookies, visitor IDs, or IP storage, so no cookie consent banner is required. A distinguishing angle versus similar tools is its explicit positioning as a companion to Google Analytics rather than a straight replacement: it markets itself on recovering the 20-60% of traffic that consent-banner rejection hides from GA4, and offers APIs/exports into BI tools and data warehouses. Pricing is billed on monthly pageview volume via a slider, with a free plan capped at 5 websites and 30-day history, and an enterprise tier adding SSO and raw data access.

At a glance

Vendor Simple Analytics B.V.
Pricing model Free tier + paid plans
Free tier Yes
Deployment Cloud
Open source No
Best for EU-based teams that want a fully managed, cookieless analytics SaaS run alongside GA4 to recover consent-lost traffic, without any interest in self-hosting.

Pricing

Free plan for up to 5 sites with 30-day history; paid Self-Serve plan billed on a monthly-pageview slider; custom Enterprise plan.

Plan Price Notes
Free $0 up to 5 websites, 1 user, 30-day data history, no credit card required
Self-Serve from $20/month billed on a pageview slider from 100k to 2.5M monthly pageviews; extra users $20/month each; 14-day free trial
Enterprise Custom requires a demo; adds raw data access, team reporting, SSO, role-based access, SOC 2

Prices read from the vendor's own page on September 21, 2026. Vendors change prices; check the source before you budget.

Features

  • Cookieless pageview, event and referrer tracking
  • No consent banner required (no personal data or IP storage)
  • Traffic-recovery positioning alongside GA4
  • Country-level location reporting without IP storage
  • API access and data exports to BI tools/warehouses
  • One-page dashboard summarizing traffic in seconds
  • GDPR, PECR, ePrivacy, CNIL and CCPA compliance claims

Integrations

Profile last reviewed September 21, 2026

Alternatives

Fathom Analytics Paid, SaaS-only privacy analytics from a Canadian company with EU-hosted data for European traffic and no cookie banner required. Umami MIT-licensed, open-source analytics that can be self-hosted for free or run on Umami Cloud, billed on events rather than pageviews. Plausible Analytics Lightweight, privacy-focused, open-source web analytics with a simple single-page dashboard and no cookies. Cloudflare Web Analytics Free, privacy-first pageview and Core Web Vitals analytics from Cloudflare, usable on any site via a JS beacon.

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Terms to know

Consent mode A Google framework that adjusts how its tags behave based on a visitor's cookie consent choices. First-party data Data a company collects directly from its own customers and properties, rather than acquiring it from outside sources. Bounce rate The share of sessions that show no interaction beyond the entry page, defined differently by GA4 and classic web analytics. UTM parameters Tags added to a URL that record which source, medium, and campaign sent a visitor to a site. California Consumer Privacy Act (CCPA) A California state law giving residents rights over their personal data and requiring businesses to disclose how it is collected and sold. General Data Protection Regulation (GDPR) The European Union's comprehensive data protection law governing how personal data of people in the EU is collected and used.