Web analytics · Open Web Analytics (open-source project)

Open Web Analytics

Self-hosted, open-source PHP/MySQL web analytics platform giving full ownership of tracking data.

Open Web Analytics (OWA) is an open-source, self-hosted web analytics framework built on PHP and MySQL, offered as an older, less heavily marketed alternative to Matomo. It tracks pageviews and visitors, e-commerce transactions, and supports session recordings and heatmaps through its own tracker script or a WordPress plugin, plus a REST API and PHP SDK for custom instrumentation. There is no vendor-hosted or SaaS version; it must be installed on the user's own server. The GitHub project remains active, with releases as recent as September 2026 adding custom reports and a job scheduler, so it is not abandoned, though it has a much smaller community and ecosystem than Matomo or GA4. It suits organizations that want to own their analytics data outright and are comfortable operating a PHP/MySQL stack, rather than teams wanting a managed product with a support contract.

At a glance

Vendor Open Web Analytics (open-source project)
Pricing model Open source + paid options
Free tier
Deployment Self-hosted
Open source Yes (GPL-2.0)
Best for Organizations that want a self-hosted, fully data-owned analytics platform and can operate a PHP/MySQL server

Pricing

Free, open-source software with no vendor pricing page; cost is limited to self-hosting infrastructure.

Pricing has not been verified yet — see the vendor's site.

Features

  • Pageview and visitor tracking via JavaScript tracker or WordPress plugin
  • E-commerce transaction tracking
  • Session recordings ("Domstream") and heatmap generation
  • Geolocation reporting
  • REST API for administration and data access
  • Multi-user reporting dashboard
  • Extensible module framework
  • PHP SDK for custom application instrumentation

Integrations

Profile last reviewed September 21, 2026

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