Podcast & audio analytics · Apple
Apple Podcasts Connect
Apple's free dashboard for podcasters, reporting plays, engaged listening, and subscriptions inside the Apple Podcasts app.
Apple Podcasts Connect is the free portal Apple gives every show it hosts in its directory, combining show submission and management with a built-in analytics dashboard. It reports plays, unique listeners, "engaged" listeners (20 minutes or 40% of an episode), average consumption, followers, time listened, and geographic breakdown by country and city, plus a Subscription Analytics view covering trials, conversions, and estimated proceeds for paid shows. Like Spotify's dashboard, it measures only activity inside Apple's own app, not the show's audience on other platforms, and Apple does not publish its methodology against the IAB Podcast Measurement Guidelines the way independent measurement vendors do. Data requires a minimum of five unique listeners in a period before it appears. It is a no-cost complement to, not a replacement for, cross-platform or ad-measurement tools.
At a glance
| Vendor | Apple |
|---|---|
| Pricing model | Free |
| Free tier | Yes |
| Deployment | Cloud |
| Open source | No |
| Best for | Any podcaster wanting free, official data on their Apple Podcasts audience alongside a directory listing. |
Pricing
Free for any podcast listed in the Apple Podcasts directory; no paid tiers.
Pricing has not been verified yet — see the vendor's site.
Features
- Plays, unique listeners, and engaged-listener counts
- Episode-level consumption and drop-off data
- Follower growth and time-listened trends
- Geographic breakdown by country and city
- Subscription Analytics (trials, conversions, estimated proceeds)
- Show and episode metadata management
- Ratings and reviews visibility
Profile last reviewed September 21, 2026