SEO platforms · Serpstat
Serpstat
Lower-cost all-in-one SEO platform bundling rank tracking, audits, backlinks, and PPC research.
Serpstat is a cloud SEO platform covering keyword research, rank tracking, technical site audits, backlink analysis, and competitor PPC research within a single subscription. It is priced around daily search and API request volume and the number of position checks rather than domain count, with unlimited projects starting from its Team plan. Serpstat also bundles API access and, on Team plans and above, AI-assisted analysis features. It differentiates itself from larger incumbents mainly on price, offering a broadly similar report set at a lower entry cost, which makes it more common among freelancers, small agencies, and teams in cost-sensitive markets rather than large enterprises.
At a glance
| Vendor | Serpstat |
|---|---|
| Pricing model | Subscription |
| Free tier | No |
| Deployment | Cloud |
| Open source | No |
| Best for | Cost-conscious agencies and freelancers who want a full SEO toolset without premium pricing. |
Pricing
Monthly subscription tiers by daily search volume and position-check limits; annual billing saves roughly 27%.
| Plan | Price | Notes |
|---|---|---|
| Individual | $50/month | 5 projects, 100 daily searches, 10,000 monthly position checks |
| Team | $100/month | Unlimited projects, 500 daily searches, API access included |
| Team x2 | $169/month | Unlimited projects, 1,000 daily searches, enhanced audit capabilities |
| Agency | $410/month | Unlimited projects, 5,000 daily searches, white-label reports and phone support |
Prices read from the vendor's own page on September 21, 2026. Vendors change prices; check the source before you budget.
Features
- Keyword research and rank tracking
- Technical SEO site audits
- Backlink analysis
- Competitor PPC and ad-copy research
- API access for data automation
- White-label reporting (Agency plan)
- Content and text-analytics tools
Profile last reviewed September 21, 2026