Nonprofit & fundraising analytics · Fundraise Up

Fundraise Up

Online donation-page and checkout platform for nonprofits, with conversion and donor-giving analytics.

Visit Fundraise Up Alternatives

Fundraise Up is a donation-checkout platform, not a full CRM — nonprofits use it to build high-converting donation pages and embedded checkout flows, and it layers a fundraising CRM on top of the donors and transactions that flow through it. Its analytics focus on funnel conversion (where donors drop off), recurring-gift retention, AI-suggested ask amounts, and campaign performance, which is narrower but deeper than the general donor-record reporting in tools like Bloomerang or DonorPerfect. It integrates alongside an organization's existing CRM (Salesforce, Blackbaud) via native connectors rather than always replacing it. Pricing follows a payment-processing model: no platform subscription fee, with most donors electing to cover processing costs at checkout, which the vendor states covers roughly 80% of transactions.

At a glance

Vendor Fundraise Up
Pricing model Usage-based
Free tier Yes
Deployment Cloud
Open source No
Best for Nonprofits optimizing online donation-page conversion alongside an existing CRM

Pricing

No setup fees or platform subscription; revenue comes from payment processing, which donors can opt to cover at checkout.

Checked on the vendor's own page on September 21, 2026: no prices are published. Expect to be quoted.

Features

  • High-conversion donation checkout pages
  • Funnel and drop-off analytics
  • AI-suggested ask amounts
  • Recurring-gift retention tracking
  • Donor-covers-fees checkout option
  • A/B testing of donation flows
  • CRM integration (Salesforce, Blackbaud)

Integrations

Profile last reviewed September 21, 2026

Head to head

Alternatives

Givebutter Free-to-start fundraising and donor CRM platform for nonprofits, funded through optional donor tips. Bloomerang Donor management CRM for small and mid-sized nonprofits, with donor retention and giving reports. DonorPerfect Donor management CRM for nonprofits offering giving-history reporting, online fundraising and gift processing.

Fundraise Up in the index now

Terms to know

Conversion rate The proportion of sessions, users, or clicks that complete a defined goal, such as a purchase or signup. Funnel analysis A method for tracking how users move through an ordered sequence of steps toward a goal, and where they drop off. Churn rate The share of customers or revenue a business loses over a given period. A/B testing A controlled experiment that compares two variants to measure which one produces a better outcome.

Related guides

Campaign and advocacy analytics, explained How political campaigns, advocacy groups and nonprofits target, mobilize and measure the people they're trying to reach. How to choose a nonprofit fundraising platform Donor CRMs report on their own database, not the sector; pick by who gives, how pricing scales, and whether you need membership or events too.