Research panels & polling · Dynata LLC

Dynata

Large first-party consumer panel and market-research provider offering both managed and self-serve survey sample.

Dynata operates its own proprietary global panel rather than reselling third-party supply, positioning it against YouGov on panel ownership and against Cint on scale of aggregated reach. It offers both a programmatic API for self-serve sample buying and a traditional managed research-services arm that runs full studies, including brand-tracking and digital ad-effectiveness work, end to end. Built-in data-quality and fraud-detection tooling screens respondents before they enter a study. It integrates into many DIY survey and research-automation platforms as a sample source, so researchers often encounter it as a backend supplier rather than a destination in its own right. As with its competitors, pricing is quoted per project and not published.

At a glance

Vendor Dynata LLC
Pricing model Quote only
Free tier No
Deployment Cloud
Open source No
Best for Agencies wanting a proprietary panel with both self-serve API access and managed research services.

Pricing

Priced per project or by programmatic sample volume, negotiated per account; not published.

Pricing has not been verified yet — see the vendor's site.

Features

  • Proprietary global consumer panel
  • Programmatic sampling API for self-serve buying
  • Data-quality and fraud-detection screening
  • Managed full-service research studies
  • Digital ad-effectiveness and brand-tracking studies
  • Integrates as a sample source into third-party survey tools

Integrations

Profile last reviewed September 21, 2026

Head to head

Alternatives

Dynata in the index now

Terms to know

Related guides