Video & streaming analytics · Conviva

Conviva

Independent, census-based streaming measurement covering quality of experience and audience size across every device and CDN.

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Conviva is an independent measurement platform for streaming video and audio. A client-side SDK collects data from every session (not a sample), reporting quality-of-experience metrics — rebuffering, video start failures, startup time, bitrate — alongside audience metrics like concurrent viewers and engagement, in near real time. Because Conviva sits outside the video infrastructure itself, media companies use it to compare performance across CDNs, players, and devices, and to benchmark against other publishers via Conviva's industry indices. It is aimed at broadcasters, OTT services, and sports streamers who need a vendor-neutral view of playback health rather than analytics bundled into their encoding or player vendor.

At a glance

Vendor Conviva
Pricing model Quote only
Free tier No
Deployment Cloud
Open source No
Best for Broadcasters and OTT services that need independent, real-time QoE and audience measurement across CDNs and devices.

Pricing

Sold as an enterprise contract sized to streaming volume; no self-serve pricing is published.

Pricing has not been verified yet — see the vendor's site.

Features

  • Census-level (100% of sessions) client-side telemetry, not sampled
  • Real-time quality-of-experience metrics: rebuffering, startup time, bitrate, failures
  • Streaming Performance Index (SPI) benchmark score
  • Concurrent viewer and audience engagement tracking
  • Cross-device, cross-CDN comparison dashboards
  • Alerting on live-event streaming issues
  • Industry benchmarking against other Conviva customers

Profile last reviewed September 21, 2026

Head to head

Alternatives

NPAW Independent streaming analytics suite (built on Youbora) covering QoE, audience, CDN and advertising performance in real time. Mux Data Quality-of-experience monitoring sold alongside Mux's video hosting API, tracking rebuffering, startup time and errors per view. Bitmovin Analytics Player-side QoE analytics from Bitmovin, giving segment-level detail on startup time, buffering and bitrate adaptation.

Conviva in the index now

Terms to know

Data observability Continuous automated monitoring of pipelines and datasets to catch freshness, volume and quality problems early. KPI (key performance indicator) A measurable value tracked over time to show whether a team or process is on track toward a goal. Audience measurement Quantifying how many people are exposed to media content and who they are, across TV, streaming, print, and digital. Quality of experience (QoE) A subjective measure of how satisfactory a network or service feels to the user, distinct from raw technical performance.

Related guides

How to choose a video and streaming analytics tool Playback-quality monitoring and audience-engagement reporting are different jobs sold by different vendors — know which one you're missing.