Measured alternatives

3 tools to consider instead of Measured, shown against it.

Measured Haus Rockerbox Northbeam
Vendor Measured Haus Rockerbox Northbeam
Pricing model Quote only Quote only Quote only Quote only
Free tier No No No No
Deployment Cloud Cloud Cloud Cloud
Open source No No No No
Best for Advertisers with enough spend and geographic reach to run holdout tests and want causal, not correlational, channel measurement. Advertisers with enough scale to run randomized holdout experiments and want causal proof of channel lift, not modeled estimates. Mid-market and enterprise advertisers wanting multi-touch attribution and MMM reconciled from their own warehouse data. DTC and e-commerce brands wanting warehouse-native multi-touch attribution tied to Shopify order data.
Pricing

Custom quotes scoped to ad spend and number of channels tested; pricing is not published.

Pricing has not been verified yet — see the vendor's site.

Custom quotes based on ad spend and number of tests; pricing is not published.

Pricing has not been verified yet — see the vendor's site.

Custom quotes scoped to ad spend and data sources; pricing is not published.

Pricing has not been verified yet — see the vendor's site.

Custom quotes based on monthly ad spend or order volume; pricing is not published.

Pricing has not been verified yet — see the vendor's site.

Features
  • Geo-based incrementality testing across channels
  • Media mix modeling to interpolate between tests
  • Cross-channel budget allocation recommendations
  • Automated test design and statistical significance checks
  • Channel-level incremental ROAS reporting
  • Scenario planning for budget shifts
  • Randomized geo holdout and matched-market experiment design
  • Statistical significance testing on experiment results
  • Incremental lift measurement by channel
  • Experiment calibration for marketing mix models
  • Automated test scheduling and monitoring
  • Channel-level budget recommendation from test results
  • Multi-touch attribution reading from the advertiser's own data, not a proprietary pixel
  • Media mix modeling alongside multi-touch attribution
  • Warehouse-native data ingestion
  • Cross-channel budget allocation recommendations
  • Incrementality test design support
  • Custom attribution model configuration
  • Warehouse-native multi-touch attribution
  • Creative-level and campaign-level performance reporting
  • New-versus-returning customer breakdowns
  • Post-purchase survey attribution
  • Cross-channel spend and ROAS dashboards
  • Shopify-native order and revenue matching

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