Personalization engines · Bloomreach

Bloomreach Discovery

AI-driven ecommerce search and merchandising product whose real-time personalization draws on Bloomreach's customer data engine.

Visit Bloomreach Discovery Alternatives

Bloomreach Discovery is Bloomreach's search and product-discovery product, one part of the wider Bloomreach commerce platform that also includes a customer data engine and marketing automation (Engagement). Its personalization draws on that shared customer data: search results and product recommendations adapt using both existing customer profiles and real-time behavior, and merchandisers can additionally define behavioral or demographic segments (hobbies, shopping habits, style) to boost, bury or reorder products for a segment rather than relying purely on automated ranking. As with the other products in this category, it is fundamentally a search-and-merchandising engine, powered by Bloomreach's proprietary AI (Loomi), with personalization as a capability layered onto ranking rather than a standalone recommendation service. Discovery is typically bought alongside or as part of the broader Bloomreach platform, and is sold as a cloud SaaS product with no published pricing.

At a glance

Vendor Bloomreach
Pricing model Quote only
Free tier —
Deployment Cloud
Open source No
Best for Retailers already on or considering the Bloomreach platform who want search personalization tied to shared customer data.

Pricing

No public pricing; typically scoped as part of a broader Bloomreach platform contract through a sales conversation.

Pricing has not been verified yet — see the vendor's site.

Features

  • AI-driven search ranking (Loomi)
  • Real-time personalization using existing and behavioral customer data
  • Segment-based merchandising (boost, bury, redirect)
  • Product recommendations across the shopping journey
  • Side-by-side preview and A/B testing for merchandising changes
  • Shared customer data with Bloomreach's marketing automation product

Integrations

Profile last reviewed September 21, 2026

Alternatives

Constructor Ecommerce search and product-discovery platform whose ranking is trained on clickstream data, with personalization as one layer. Coveo Enterprise relevance platform spanning site search, ecommerce and workplace search, with machine-learning personalization layered on top. Klevu AI-powered ecommerce search and category-merchandising platform whose one-to-one personalization sits on top of search ranking.

Bloomreach Discovery in the index now

Terms to know

Customer segmentation Dividing a customer base into groups that share meaningful traits so each can be targeted or served differently. Customer data platform (CDP) Software that unifies customer data from multiple sources into persistent profiles usable by marketing teams. A/B testing A controlled experiment that compares two variants to measure which one produces a better outcome.

Related guides

How to choose a personalization engine Most tools sold as personalization engines are search and merchandising platforms with a personalization layer on top — know which job you're buying.