Restaurant & hospitality analytics · Olo

Olo

Enterprise digital ordering and delivery-dispatch platform whose analytics report on order, guest, and delivery data it processes.

Olo is an on-demand commerce platform for restaurant chains, handling online ordering, delivery dispatch across multiple providers, payments, and POS integration for enterprise brands running tens of thousands of locations. Its analytics are not a separate product but reporting built on the transactions, orders, and guest interactions that flow through Olo: order trends, peak-time patterns, and customer preferences via Sales Analytics, plus a Guest Data Platform (part of the Engage suite) that unifies first-party guest data from ordering, payments, and loyalty into profiles with ML-predicted lifetime value and churn risk. Because it reports on Olo's own order flow rather than independently sourced data, it is strongest for chains routing most digital orders through the platform. It targets regional and national restaurant brands rather than single-location independents.

At a glance

Vendor Olo
Pricing model Quote only
Free tier No
Deployment Cloud
Open source No
Best for Multi-location restaurant brands wanting unified reporting on digital ordering, delivery, and guest data.

Pricing

Enterprise custom pricing; no published rate card, contact sales for a quote.

Pricing has not been verified yet — see the vendor's site.

Features

  • Order trend and peak-time analytics
  • Guest Data Platform with unified first-party profiles
  • ML-predicted guest lifetime value and churn risk
  • Delivery dispatch and driver-tracking data
  • Real-time operational reporting
  • Loyalty and marketing performance tracking
  • Menu and channel performance reporting

Integrations

Profile last reviewed September 21, 2026

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